about me.

Hi, I’m Zoë! I’m a multi-hyphenate creative with a passion for transforming pop culture, big feelings, and bold ideas into strategic storytelling.

My work spans brand strategy, creative direction, editorial writing, entertainment publicity, and film & television development. I hold dual degrees in Journalism and Radio-Television-Film from the University of Texas at Austin, where I was part of the inaugural Moody College Honors Program.

For me, entertainment is not just a career, but a meaningful cultural engine. The stories we tell shape the worlds we inhabit, and I’m committed to building narratives that are impactful, inclusive, and emotionally resonant.

I currently serve as Manager of Creative Marketing & Brand Strategy at Universal Studio Group, the television studio arm of NBCUniversal. I lead brand, marketing, and awards strategy across a slate of 100+ shows from UTV, UCP, UTAS, and UIS—overseeing content creation for 12 studio social channels and collaborating with producers, platforms, executives, creative teams, and external agencies. Recent titles include Hacks, Scott Pilgrim Takes Off, Laid, We Were Liars, and upcoming titles such as Ponies and The Five Star Weekend. Previous professional experience includes roles at A24, Late Night with Seth Meyers, and NBC Entertainment.

I believe versatility and curiosity are key to creative growth, and I’m always exploring new ways to expand my toolkit. Let’s connect—whether it’s to talk narrative strategy, media representation, or the enduring brilliance of your favorite Studio Ghibli film.

interested in collaborating? CONTACT:

zoejudilla@gmail.com